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How is a Trademark Registered

Registering a trademark provides legal protection, exclusive rights, and prevents others from using a similar brand name or logo. The process generally involves searching, applying, examination, publication, and approval. Below is a step-by-step guide to trademark registration.


Step-by-Step Process for Trademark Registration

1. Conduct a Trademark Search


2. Choose the Trademark Type and Class

  • Identify the type of trademark (word, logo, slogan, shape, sound, etc.).
  • Select the correct class from the Nice Classification (NCL), which has 45 trademark classes:
    • Classes 1-34 → Goods (e.g., food, clothing, electronics)
    • Classes 35-45 → Services (e.g., advertising, legal services, software development)
  • Example: A software company would register under Class 42 (Technology services).

3. File the Trademark Application

  • Submit the trademark application to the relevant authority:
  • Applications can be filed online or through a trademark attorney.
  • Required details:
    • Applicant’s name and address
    • Trademark representation (word, logo, design, etc.)
    • Class of goods/services
    • Description of the trademark use

4. Examination by the Trademark Office

  • The trademark office examines the application to check for:
    • Similarity with existing trademarks
    • Compliance with legal requirements
    • Any objections (e.g., generic or deceptive marks)
  • If the examiner raises objections, a response must be filed with justifications.

5. Publication in the Trademark Journal

  • If approved, the trademark is published in the official trademark journal.
  • The public has a specific period (e.g., 30-90 days) to oppose the registration.
  • If no opposition is received, the process moves forward.

6. Trademark Registration and Certificate Issuance

  • If there is no opposition (or if opposition is resolved), the trademark is officially registered.
  • The applicant receives a trademark registration certificate, granting exclusive rights.

7. Trademark Renewal

  • A registered trademark is valid for 10 years (varies by country).
  • It must be renewed before expiry to maintain protection.

International Trademark Registration

  • For global protection, businesses can register under the Madrid Protocol (WIPO).
  • A single application covers over 130 countries.

Conclusion

Trademark registration involves searching, applying, examination, publication, and approval. A registered trademark gives legal protection, brand recognition, and exclusive rights to its owner, making it an essential asset for businesses.